SoWork 摘星數據市調顧問公司，整合100+國家消費者、電商、通路和媒體投放數據，每年產出800+客製化報告，從數據洞察中幫助品牌找到成長機會、內容包含市場分析，目標對象選擇，到行銷分析等，全面加速決策。 市場數據服務 SoWork Data accelerates decision making learn more Market Research: The complexity of product pricing Read now Data accelerates decision making learn more SoWork Star Data Market Research Expert in integrating multi-national consumer, e-commerce, channel and media placement data Help brands find growth opportunities and decide where to invest resources Insight Consultants SoWork About Us Founded by Wang Junren, author of the bestselling marketing book Data is King Big Data Market Research Consulting Company Integrate consumer, e-commerce, channel and media placement data from 100+ countries 100+ Produces more than 800 customized reports every year to help brands find growth opportunities and decide where to invest resources 800+ About Us Big Data Market Research SoWork 44 Data sources Taken from tidy 100 Data for more than 100 markets Accelerate decision-making process learn more Multivariate Data Validation Single Country Segment Research learn more Connected Decision Language Scientific brand positioning learn more Agile Data Insight B2B looking for sales list Covering 100+ Market Annual output 800+ Customized Reports Marketing bestsellers - data is king Insight Consultants SoWork About Us Founded by author Wang Junren Integrate 50+ data sources Choose the right market Multinational Market Assessment Product Potential Report Segmentation strategy recommendations learn more Find a good match Existing customer survey Marketing Profile User demand analysis learn more Science Promotion Data Optimization Report Strategy implementation guidance Scientific brand positioning learn more Each trend is verified by multiple data Multivariate Data Validation 看數據源 Provide analysis of immediate combat capability Connected Decision Language Meet the Team German user reports can be produced in as little as 4 weeks Agile Data Insight View Case Connected Decision Language The team has practical experience in marketing. Provide analysis of immediate combat capability View Team View Team Multivariate Data Validation Use multiple data sources to verify, Improve reporting accuracy View data source SoWork Advantages of Data Analysis Agile Data Insight German users can be produced in as little as 4 weeks Report, shorten the research schedule View case view all Cooperation brand Advantages of Data Analysis SoWork Science Promotion Scientific brand positioning strategy implementation guidance data optimization report learn more Find a good match User demand analysis Marketing Profile Existing customer survey learn more Choose the right market Multinational Market Assessment Product Potential Report Segmentation strategy recommendations learn more Covering 100+ Market Annual output 800+ Customized Reports Marketing bestsellers - data is king Insight Consultants SoWork About Us Founded by author Wang Junren Integrate 50+ data sources Marketing bestsellers - data is king Insight Consultants SoWork About Us Founded by author Wang Junren Help customers gain insight into the market and accelerate business decisions learn more

SoWork 摘星數據市調以大數據分析用戶輪廓與競品研究，並從用戶數據研究，協助品牌提供差異性商品策略，商品開發到定價建議，提供更精準有效行銷建議協助客戶業績增長。 A B C Benchmark Report Comparison of the number of customers paying tuition fees in each market Average spending by market Total Mobile Game Player Population Comparison Strategic Layout Gamer Profile Paying Player Profile Media Channel Suggestions Optimization Report Cross-market word-of-mouth daily report City market biweekly Special Issue Reports New Product Potential Research Study the potential and competitive opportunities of different types of pastries and desserts Marketing Optimization Report Research marketing methods and provide marketing optimization for existing products Dessert User Profile Differentiate between users who buy for personal use and users who buy as souvenirs, study the differences in appearance, and develop marketing strategies Solutions Cake Market Data Characteristics Bakery owners are skilled in all kinds of crafts and can make all kinds of flavors. They need to launch new products every year to stimulate sales. At the same time, they also need to take into account star products and optimize marketing and promotion. Usually, the product line is wider and the resources are more dispersed. Word-of-mouth data, market research database, website traffic, keyword tools Database usage Word of mouth data Taiwan, Japan, South Korea User Profile make an appointment 56 Countries Website traffic make an appointment 100 Countries Market coverage Website traffic make an appointment 100 Countries User Profile make an appointment 56 Countries Word of mouth data Taiwan, Japan, South Korea Market coverage Understanding the potential and obstacles of different products saves us a lot of trial and error costs. Bakery Adjust media placement based on SoWork's target group conditions, and the effect will be immediately visible. Souvenir business

成長過程中，企業需要找到具備成長潛力的市場， 選對有機會的合作對象或客群並且做好推廣， 這一切，SoWork都有數據! 選對市場 找好對象 科學推廣 Choose the right market Data supports choosing the right market— Integrate cross-source data from 100 countries to grasp the intelligence of key markets. Not only provide data, but also professional analysts help interpret and judge the action implications behind the data. Learn more Find a good match Multivariate data, outlining the user— Cross-industry user data, understand different user groups, accurately design marketing plans, and win people's hearts Learn more Science Promotion Marketing with Science Based on big data, we conduct user insights, competitive insights, real-time monitoring and other analyses to make marketing scientific and digital. Learn more During the growth process, companies need to find markets with growth potential. Choose the right potential partners or customers and promote them well. SoWork has data on all of this. Products and Services

SoWork 摘星數據市調以大數據分析研究，為台灣品牌進軍日韓市場提供策略性優劣勢分析建議。我們的數據洞察不僅深入探討當地市場趨勢，還提供全面的競品對比、精準的用戶輪廓，以及跨境品牌口碑監控，助您制定出勝出市場的經營策略。 A B C Benchmark Report Comparison of the number of customers paying tuition fees in each market Average spending by market Total Mobile Game Player Population Comparison Strategic Layout Gamer Profile Paying Player Profile Media Channel Suggestions Optimization Report Cross-market word-of-mouth daily report City market biweekly Special Issue Reports Product discussion report Study the discussion of specific products in Japan and South Korea to understand the local familiarity with Taiwanese products 用戶輪廓 In four weeks, we completed the user profile research in Japan and Korea and reorganized the marketing layout Online reputation Using local monitoring tools in Japan and Korea to gain insights into local users and develop attractive appeals Solutions Japanese and Korean market data characteristics Because I have been influenced by the culture for a long time, I feel that this is a market that I am relatively familiar with. However, when I do in-depth research, I find that the cultural differences are quite large and many products need to be customized to a certain extent. Word-of-mouth data, market research database, website traffic, keyword tools Database usage Website traffic make an appointment 100 Countries User Profile make an appointment 56 Countries Word of mouth data Taiwan, Japan, South Korea Market coverage Get quick feedback from Japanese and Korean netizens every day to help brands quickly respond to market expectations Mobile game industry Discovering the preferences of Japanese and Korean consumers for Taiwanese products will help them select the right products to enter the local market and avoid a costly trial and error process. Traditional bakery maker Word of mouth data Taiwan, Japan, South Korea User Profile make an appointment 56 Countries Website traffic make an appointment 100 Countries Market coverage

SoWork 摘星數據市調顧問公司，整合100+國家消費者、電商、通路和媒體投放數據，每年產出800+客製化報告，從數據洞察中幫助品牌找到成長機會、內容包含選對市場，找好對象，到科學推廣等，全面加速決策。 Combining data from 100 countries and regions, Grasp the intelligence of key markets, not only provide data, Professional analysts also help interpret and judge the action implications behind the data. Data supports choosing the right market Multinational Market Potential Assessment Using data from 100 countries, we help brands find business opportunities around the world. Our precise Pain/Gain thinking helps you optimize your cross-market resource allocation strategy. 了解更多 Single market Potential Group Leveraging over 40,000 data sources, we can identify the most thriving market segments in a single market, deeply assess their strengths and challenges, and help you find successful growth strategies. 了解更多 Market entry Strategy Report 透過本地數據洞悉本地競爭者，深入研究其成長路徑，結合用戶數據，打造品牌的獨特進場策略 了解更多 Product Potential Evaluation Report By studying the future potential of different products, flavors and specialties across databases, we help brands allocate resources rationally and ensure that they invest in the right products. 了解更多 分眾行銷 策略建議書 Use millions of data points to apply marketing segmentation thinking to clarify current and future segmentation marketing strategies 了解更多 Multi-country market potential assessment Using data from 100 countries, we help brands find business opportunities around the world. Our precise Pain/Gain thinking helps you optimize your cross-market resource allocation strategy. 了解更多 Single market potential group Leveraging over 40,000 data sources, we can identify the most thriving market segments in a single market, deeply assess their strengths and challenges, and help you find successful growth strategies. 了解更多 Market Entry Strategy Report Gain insights into local competitors through local data, conduct in-depth research on their growth paths, and combine user data to create a unique entry strategy for the brand 了解更多 Product Potential Assessment Report By studying the future potential of different products, flavors and specialties across databases, we help brands allocate resources rationally and ensure that they invest in the right products. 了解更多 Segmentation Strategy Proposal Using millions of data points to apply marketing segmentation thinking, clarify existing and future segmentation strategies 了解更多 Practical benefits We originally decided to expand into Japan, but after a thorough analysis, we found that South Korea is more receptive to Taiwanese products. Snack Brands It turns out that the market for high-priced markers is the largest in San Francisco, and we already have appropriate sales channels, so we can proceed to the next step of the discussion. Marker It turns out that although Thailand has a high proportion of mobile game population, the willingness to pay and the amount of payment are not high. It should focus on Japan, South Korea and Malaysia. Mobile game publisher 綜合100個國家的跨來源數據， 掌握重點市場的情報，不僅提供數據， 也由專業分析人士協助解讀判斷 數據背後的行動意涵 Data supports choosing the right market Mobile Games Cakes Overseas Enterprises Mobile Games Cakes Overseas Enterprises Viewpoint Articles Solutions Solutions Viewpoint Articles Mobile Games Cakes Overseas Enterprises Mobile Games Cakes Overseas Enterprises Viewpoint Articles Solutions

在競爭激烈的速食產業市場中，SoWork摘星數據市調利用大數據分析提供關鍵洞察，協助品牌主透過精準的口碑評價監控和用戶行為分析，制定出高效的行銷策略。 A B C Benchmark Report Comparison of the number of customers paying tuition fees in each market Average spending by market Total Mobile Game Player Population Comparison Strategic Layout Gamer Profile Paying Player Profile Media Channel Suggestions Optimization Report Cross-market word-of-mouth daily report City market biweekly Special Issue Reports Weekly Monitoring Pay attention to the positive and negative reviews, voice share and trend changes among brands every week User Profile Profile of users who go to McDonald's, KFC, MOS and other fast food chains on a weekly or monthly basis Marketing Review Compare the performance fluctuations of different brands with their marketing activities, and design the optimization direction of brand activities and product promotions Solutions Fast food industry data characteristics 檔期相當密集，而且主要競爭者大多數都很明確，速食市場特別需關注的，是員工討論與食安議題 Word of mouth data Taiwan, Japan, South Korea User Profile make an appointment 56 Countries Website traffic make an appointment 100 Countries Market coverage Word-of-mouth monitoring, market research data, traffic monitoring, invoice database Database usage Website traffic make an appointment 100 Countries User Profile make an appointment 56 Countries Word of mouth data Taiwan, Japan, South Korea Market coverage SoWork compiles the voice and volume of major competitors every week to help us better grasp the pulse of the market and make timely responses. Fast food operators

SoWork 摘星數據市調，開啟您的品牌成長之旅。我們利用超過50種數據來源，提供跨三大洲的市場情報與洞察報告, 以敏捷市場調查支持您的商業決策。從市場選擇到品牌定位，SoWork能為您的品牌成功加速決策執行與優化。 Download White Paper 行銷人物誌指南 點此下載指南 2023年亞太區 手遊趨勢報告 下載

SoWork 摘星數據市調顧問公司，整合100+國家消費者、電商、通路和媒體投放數據，每年產出800+客製化報告，從數據洞察中幫助品牌找到成長機會、內容包含選對市場，找好對象，到科學推廣等，全面加速決策。 Solutions Viewpoint Articles Mobile Games Cakes Overseas Enterprises Mobile Games Cakes Overseas Enterprises 定位模糊 說不出讓人秒懂的記憶點， 頻陷入價格戰泥沼？ 資源分散 預算和人力都投了， 廣告成效卻總是起不來？ 執行耗竭 忙於追逐熱點， 未能有效累積品牌資產？ Multivariate data, outlining users Multivariate data, outlining users 定位模糊 說不出讓人秒懂的記憶點， 頻陷入價格戰泥沼？ 資源分散 競爭者分析、傳統市調耗時費力， 小企業負擔不起？ 靈感枯竭 忙於追逐熱點， 廣告成效卻總是起不來？ 250億筆 數據為您解決一切 250億筆數據規模 涵蓋54+國家、90%網路用戶 4萬個精準數據 全面洞察 真實用戶需求 3分鐘光速產出 一鍵生成 品牌定位 立即預約 競爭者全方位分析 口碑＋電商＋搜尋 數據 Cross-industry user data to understand different user groups. Accurately design marketing strategies to win people's hearts Multivariate data, outlining users Contact Us Multivariate data, outlining users Cross-industry user data to understand different user groups. Accurately design marketing strategies to win people's hearts Practical benefits 3小時找到市場切角，用這套調整廣告文案， 竟然創造有史以來最好的成效－CPC $0.3 台灣養生茶品牌 重新設定好自己的目標族群，勾勒出用戶輪廓，幫助團隊聚焦未來，可以在同一基礎上，進攻下一步 化妝品 過去自己花很多時間找經銷商，但礙於不熟悉當地市場，而不敢勇敢前進，經過數據分析，掌握經銷商的所有情報，有助於精準談判 文具用品

我們期許成為客戶的智囊、教練、夥伴​SoWork 摘星數據市調與品牌一起走向更好的未來! 我們擅長靠數據引導決策，致力引導您把資源放在正確的地方，避免無謂的浪費。服務涵蓋3大洲、超過100+個國家，每年產出800+份客製化報告，累積一套靠數據作決定、成效優化的流程。 Everything Works with SoWork Every brand has experienced the experience of investing budget but not knowing how to optimize it. When faced with business problems, but without professional human resources experience, Or maybe you want to expand your brand but don’t know where to start. When the problem is solved, more resources will be needed for testing and adjustment. It also makes the time cost continue to rise. SoWork big data market research, good at guiding decision-making with data, We strive to guide you to put resources in the right place and avoid unnecessary waste. Our services cover 3 continents, more than 100 countries, and we produce more than 800 customized reports every year. Accumulate a set of processes that rely on data to make decisions and optimize results. We hope to become our clients’ think tank, coach, and partner. Let’s move towards a better future together! Brand Vision Every brand has experienced the dilemma of investing in a budget but not knowing how to optimize it. Encountering business problems but lacking professional experience, Or maybe you want to expand your brand but don’t know where to start. When the problem stops, more resources are needed for testing The back and forth adjustments also cause the time cost to continue to rise. SoWork's big data market research is good at making decisions based on data and is committed to guiding you to put resources in the right place to avoid unnecessary waste. Services cover 3 continents and more than 100 countries. 800+ customized reports are produced each year, accumulating a set of processes for making decisions based on data and optimizing results. We hope to become our clients’ think tank, coach, and partner. Let’s move towards a better future together! Every brand has experienced the experience of investing budget but not knowing how to optimize it. When you encounter business problems but have no professional experience, Or maybe you want to expand your brand but don’t know where to start. When the problem stops, It will take more resources to test and adjust. It also makes the time cost continue to rise. SoWork big data market research, good at guiding decision-making with data, We strive to guide you to put resources in the right place and avoid unnecessary waste. Services cover 3 continents and more than 100 countries. Producing more than 800 customized reports every year. Accumulate a set of processes that rely on data to make decisions and optimize results. We hope to become our clients’ think tank, coach, and partner. Let’s move towards a better future together!

SoWork致力於共享資源, 數據教育普及與知識輸出, 通過定期課程和專業教育, 普及數據知識, 了解我們的課程與書籍讓知識轉化為您的競爭優勢。 Books Learning to understand data is the king of marketing Data is King - Moke Publishing Data is King has been published for 6 weeks and has been reprinted 5 times. Wang Junren collected SoWork data analysis cases and wrote this educational manual for internal analysts. 立刻購買 A practical guide to exploring business growth Data dividend-Moke Publishing Through data insights and opinions, we can help you break through business difficulties and lead you to success. We have analyzed 77 brand cases and analyzed their successes and failures in using data to make profits, helping you find your own dividends in an era of great change. 立刻購買 Online Courses 99% of the profit problem is solved by data Retail Profitability - Institute of Barbecue The online course on retail profitability is taught by three teachers, who will interpret retail data from the perspectives of self-media, market and operation. The total course duration is 13 hours. 報名 Data insights that will lead future marketing Insights into the Marketing Generation - Hahow For marketing purposes, master the data analysis skills required in the marketing planning and execution process 報名 A proposal method with a 90% success rate Hit the mark! - Fresh News Deconstruct 1,300 proposals and refine the proposal framework of listening, reading, speaking, writing and acting to help proposers improve their chances of winning 報名 Learn brand positioning and creative idea generation tips in one class Marketing Strategy Practice This class will be taught by Wang Junren, who has many years of marketing experience. He will let you put on the glasses of 4A marketing philosophy and cultivate the ability to formulate strategies! 報名 企業課程 Data Preparatory Course User Insights Workshop Time: 6 hours Course outline: Build a consensus on users, profile users with data, and use your imagination Number of participants: It is recommended to divide into groups, 6 people per group, up to 30 people 課程洽詢 Brand Master Class Yakiniku Research Institute Time: 20 hours Course Outline: From user research, competitive product analysis to brand positioning, rekindle your passion for brands and inject new ideas into brands. Number of participants: approximately 10-20 people. 課程洽詢 Enterprise Class Competing for the Future Workshop Time: 6 hours Course outline: Based on data, lead the team to discuss the future development direction of the enterprise Number of participants: 18-30 課程洽詢 Enterprise Class Brand Awareness Camp Time: 4 hours Course Outline: Rebuilding team consensus and moving towards the next stage of growth Number of participants: 18-30 課程洽詢 Data Preparatory Course User Insights Workshop Time: 6 hours Course outline: Build a consensus on users, profile users with data, and use your imagination Number of participants: It is recommended to divide into groups, 6 people per group, up to 30 people 報名 Data Preparatory Course Retail Profitability - Institute of Barbecue Time: 6 hours Course outline: Build a consensus on users, profile users with data, and use your imagination Number of participants: It is recommended to divide into groups, 6 people per group, up to 30 people 報名 Planning Class Proposal Workshop Time: 6 hours Course outline: Build a consensus on users, profile users with data, and use your imagination Number of participants: It is recommended to divide into groups, 6 people per group, up to 30 people 報名 Brand Class Brand Awareness Camp Time: 6 hours Course outline: Build a consensus on users, profile users with data, and use your imagination Number of participants: It is recommended to divide into groups, 6 people per group, up to 30 people 報名 Recent Lectures Coming Soon In-house training courses